SOCIAL MEDIA AND CREATIVE TECHNOLOGIES: A RECIPE TO #SAVEBAGEGA

In October 2012, when the Follow The Money Team were developing their website, little did they know that the hashtag #SaveBagega was going to reach a staggering 600,000 people from over 100 countries. Consequently, putting more pressure on the government of Nigeria to attend to the urgent need of this ailing community.

Bagega is a village community in Zamfara, Northern Nigeria, where 1,500 children awaits urgent medical attention for lead poisoning. "All we had in mind was to create a web platform integrated with social media tools, and write reports (Twitter, Facebook, YouTube and Storify) that could amplify the voice of these helpless communities" said Hamzat Lawal, co - creator of the non-profit group that advocates, tracks, and visualizes aid meant for local communities.